Responsible Life was founded in 2010 as it saw a space in the market for a company that delivers impeccable, responsible financial advice in a traditional format but with a modern and efficient process.

We’ve merged the best of both worlds – digital efficiencies of the modern age with good old-fashioned customer service. We let you choose your own pace and a personally assigned adviser is with you every step of the way. Once you are in a position to proceed, we have the benefits of modern technology and efficient processes that work behind the scenes to ensure you receive your service on time.

Our use of modern and efficient technology means our staff can spend more time on the personal side of the business – you and your loved ones.

Your first port of call will be with our UK team based in Plymouth, Devon. Then you will be assigned a personal adviser in your area to work with you from start-to-finish on your selected products.

Get in touch



0808 168 1021

Monday to Thursday: 8:30am to 8:30pm
Friday: 9:30am to 6pm
Saturday: 10am to 2pm

Head Office Address:
4a Mills Bakery
Royal William Yard

Our Values

Through our core values, we aim to make an environment where our customers can value our involvement in their lives.


Doing things the honest way in respect of our customers, employees, consultants and suppliers.


Creating a working culture where differences are valued and teamwork is fostered.


Recognising, including, respecting and appreciating the ways we differ.


Doing things the right way in line with our duties of care to our customer, the regulator and internal high standards.


Valuing the input, knowledge, privacy and the information of others, including our staff, suppliers, customers and enquirers.


Addressing and supporting challenges whilst celebrating progress & success.


Being open in both critique and praise in order to promote success. Listening to those willing to share with us to continually improve.

Mission Statement

In a survey we conducted of 2000 retirees, we found that 96%, or a staggering 1920, of respondents didn’t believe that the current government has the retired population’s interest at heart.

Our ambition is to raise awareness of the financial challenges facing retired people in Britain and to deliver contemporary and regulated financial solutions with long term benefits.

We strongly believe that retirement has a uniquely special place in people’s hearts. As such we believe financial advice on how to build a fulfilling retirement should not be limited to those who have traditionally been able to access it.

Our mission is to make access available and approachable for everyone by following these uncompromising business practices and standards:

  • Effective communication
  • Jargon busting
  • Distribution through traditional and non-traditional channels Maintaining consistent, impeccable standards
  • Approachability
  • Responsibility to both the minutiae and bigger picture of everything we do

We are committed to maintaining these standards of practice irrespective of cost and believe the long way is more often than not the right way.